Your brand, in a room, doing the talking.
Launches, award nights, galas and styled shoots, planned by someone who spent twelve years inside five-star hotels – and knows exactly what a venue promises versus what it delivers.
Start a conversation
Most event planners book the venue. I have spent twelve years on the other side of that table.
Years inside luxury hotels and venues across London and Melbourne – Marriott Docklands, AC by Marriott, Pullman Albert Park and the Royal South Yarra Lawn Tennis Club.
Sides of the contract. I have written the banquet event order and I have held the supplier to it. Nothing in a venue proposal surprises me.
Point of contact. Your team briefs me once. I handle the venue, the suppliers, the run sheet and the people who do not turn up when they said they would.
Don’t take my word for it – the whole hotel career is on LinkedIn →
Event planning, design & styling
Concept to pack-down.From concept to execution, I work with your team to create an event that stands out. Once I understand the vision I provide the direction – so you stay involved in the exciting parts and isolated from the stress of putting on an elaborate affair.
Your brand or event statement sits at the centre of every concept. Not a theme borrowed from a mood board, a room that argues your case for you.
Built for
- Christmas parties
- Product launches
- Grand openings
- Award nights
- Galas and luncheons
- Conference dinners
- Receptions and cocktail parties
- After-parties
Product & brand styling, styled shoots
A set built to be photographed.A brand is more than a business. It has its own personality, vision and values. I brainstorm the concept with you, source and outsource every element, and build the set – so your photographer walks in and shoots rather than problem-solves.
Built for
- Marketing content for products or services
- Editorials showcasing an office or venue
- Brand activations
- Campaign and promotional shoots
What you get, either way.
- 01
Vision consultation
What the event is actually for. Not the brief you sent – the outcome behind it.
- 02
Theme development
A direction that belongs to your brand and could not be lifted onto anyone else’s.
- 03
Design boards
You see the room before you commit to it. Palette, materials, furniture, light.
- 04
Supplier sourcing
Florists, furniture, lighting, AV, stationery, catering. Sourced, negotiated, briefed.
- 05
Supplier management
One person chasing them. Not your marketing coordinator at 11pm.
- 06
Timeline
The run sheet, built the way a hotel builds one, and held to on the day.
- 07
Styling implementation
I am there for the install, through the event, and until it is packed down.
I read the contract the way the venue wrote it.
Minimum spends that only work if nobody counts. Bump-in windows that assume your supplier is already in the loading dock. Beverage packages priced on the drinks nobody orders. Staffing ratios that look generous until the canapés land.
I have written those documents. I know which lines are fixed, which are opening positions, and which ones quietly become your problem at 6pm on the night. That knowledge does not show up on an invoice – it shows up in an event that runs, and a budget that lands where you said it would.
- Venue shortlisting and site inspections, with the right questions asked
- Proposal and banquet event order reviewed before you sign
- Supplier contracts checked for the gaps that cost money on the night
New to corporate work? Not quite.
Event Management by Alex is a young business, and the corporate portfolio is deliberately still being built – so here is the honest version rather than a wall of logos.
The private events on this site are mine, start to finish. The corporate experience sits behind them: twelve years delivering conferences, galas, launches and award nights inside five-star hotels, as the person the client’s planner was calling. If you would rather see that than read about it, ask – I will walk you through specific events, what went wrong in them, and what I did about it. That conversation tells you more than a testimonial does.
Ask me about a specific eventWhat if your only job on the day was to enjoy it?
Let’s talk.Tell me about your event – or your no-reason-at-all celebration. I reply personally to every enquiry, usually within two business days.
Rather talk? 0434 991 570
